In a press release issued today, Japanese pop culture powerhouse SOZO and Eliphant, the organizers of SEA’s premier gaming event, formalized their strategic alliance “to further strengthen existing events, and to create and develop new events in Asia”.
The two companies aim to “be the first step to roll out an integrated support system to further strengthen the community”, and to “provide new and inspiring ways for fans to enjoy their hobbies in gaming, animation and beyond”.
“Southeast Asia emerges as one of the fastest growing markets for gaming and content, we recognised that both AFA and GameStart audiences have diverse interests in both gaming and anime. With our partnership, we hope to work closely to bring even more exhilarating content and holistic experiences to both fanbases across the regions,” said Shawn Chin, Managing Director of SOZO and founder of Anime Festival Asia.
“We are extremely excited to be able to bring our event to various regions, with the support of our partners. We are determined to support the regional gaming industry, especially in esports and game development. We are positive that our partnership will provide more events and enable us to bring awesome content to both gamers and anime fans, ” said Elicia Lee, founder of GameStart Asia and CEO of Eliphant Pte Ltd.
GameStart will also launch an Indonesia edition of the convention with the support of SOZO, and it looks like things will be seriously heating up in the convention sphere.
With two major conventions in Singapore working closely together, the competition really needs to shape up, or ship out!
We’re rooting for SOZO and Eliphant on this one, and can’t wait for more news of their upcoming plans!